Top 5 Entertainment Mascot Games on iOS in Europe Q1 2022

Throughout the first quarter of 2022, the top entertainment mascot games on iOS in Europe experienced diverse performance trends in terms of weekly downloads, revenue, and active users. These insights, derived from Sensor Tower data, provide a closer look at the market dynamics for these popular apps.

Minion Rush: Running game from Gameloft saw a fluctuating performance in weekly revenue, peaking at $4.5K in the last week of January. Weekly downloads were highest at the start of the quarter with approximately 77.5K and showed a general decline, stabilizing around 57.8K by the end of March. Active users also saw a peak at the start of the quarter with 176.4K, which slightly decreased to 154.3K in the final week of March.

Crash Bandicoot: On the Run! by King experienced a significant drop in weekly downloads from 75.9K in the last week of December to around 14.3K by the end of March. Revenue similarly decreased from $4.1K in late December to just over $2K by the end of the quarter. Active users followed a comparable trend, starting at 269.8K and decreasing to 164.9K.

Sonic Dash: Fun Endless Runner published by SEGA had a consistent performance with weekly revenue peaking at $2.4K in late February. Weekly downloads showed a notable increase mid-quarter, reaching a peak of 42K in late January before dipping to 30.9K by the end of March. Active users started strong at 654.9K but gradually decreased to 527.5K by the end of March.

Another SEGA title, Sonic Dash 2: Sonic Boom, saw a relatively stable revenue performance, hovering around $1K throughout the quarter. Downloads peaked at 14.9K in early March, while active users saw a small decline from 53.6K at the beginning of the quarter to 47.1K by the end of March.

World of Peppa Pig: Kids Games by Find Your Fun had the highest revenue among the top apps, maintaining around $30K to $34K throughout the quarter. Downloads fluctuated, starting at 13K and ending at 8.5K, while active users showed a slight decrease from 43.4K to 36.6K.

These performance metrics provide a snapshot of the competitive landscape for entertainment mascot games on iOS in Europe during Q1 2022. For more detailed insights and analysis, visit Sensor Tower.